This is the latest addition to the “My better is better than your better” series, and from the inside rumors I hear there will be more to come…
I talked about this in a previous post on my MyStrands Journal that surprisingly got a lot of attention, and I want to reiterate how much I LOVE Nike’s newest marketing campaign for their SPARQ training equipment. Nike has always had some of the freshest advertising and marketing campaigns, but I think this is one of the best I have seen… of course, most of the credit is likely due to the great work of Wieden + Kennedy
Q: Nike – when you’ve got something this fresh, why would you change?
UPDATE: This is the latest addition to the campaign Nike: Men Are Better (http://video.mediapost.com/index.cfm?clientfile=MenAreBetter_8143.mov)… Sorry, wordpress would not let me embed the *.mov link 
I think it’s safe to assume we will see a Women Are Better commercial coming out shortly
